Customer Relations

//Customer Relations
7:22 am 7:22 am

40 Years & Counting: How to Throw an Open House to Remember

By |2018-04-17T07:44:04+00:00March 14th, 2018|Business Matters, Customer Relations|0 Comments

40 Years & Counting! How to Throw an Open House to Remember We have all heard it a million times. Where did the time go? It’s been a labor of love, laughter, pain and tears and there we were, planning Hair Styles Unlimited’s 40th Anniversary Party. We had a few hurdles to overcome before we could seriously think about such an event. Even though we have 3,000 sq. ft. of working space full of equipment, I figured we would need more space for the celebration. How will we entertain our guests? What food should we serve? Plus, we are short a stylist and a nail technician, so we have less people to help. I really had my doubts as to whether I wanted to tackle this on an already hectic schedule, but we live in the New Orleans area, but “What the Heck,” we never pass up a chance to have a party. The day of the party came and aside from caterers being late (they were coming in the back door as our guests were walking in the front) the event was a huge success. We sold a ton of product, makeup, hair and skin care products and gift certificates. We gave away door prizes every 10 minutes, and shared information with everyone present.  READ MORE

11:46 am 11:46 am

Bad Hair: Whose Fault Is It?

By |2018-02-19T09:29:20+00:00November 12th, 2017|Customer Complaints, Customer Relations|0 Comments

[memberonly folders="Members,Vendors,Sponsored"] The Inevitable Question: Who Is Responsible for the Life of a Fine, Human Hair Wig? How Long Will This Wig Last? What is Your Warranty? Why Are These Such Difficult Questions? The inevitable questions take many forms, but always, the client’s expectation is that there is a finite answer; “This wig will last X-length of time (one or a number of years being the usual expectation) and the warranty is for Y-months.” It would be so elegant to provide this answer. So, why can’t we? In this case “we” being collectively us: the manufacturer, and you, the professional hair studio reseller. Many resellers and online sites do actually stipulate a warranty time period, but - even in those cases - the caveats immediately make the warranty as vague as if it was not written. By way of example, let’s look at a parallel between two of the leading online-only resellers and you, the professional (bricks & mortar) professional hair studio. In almost every other industry, when looking at a physical retailer to online-only comparison, the online player usually offers the most liberal and comprehensive return policies. They build the frequency and cost of returns into their business model. They can afford to because they don’t have the physical location and considerable overhead that you have. And that is one of the ways they compensate for not being able to offer your type of hands-on personal service. And yet, even in the online world, our industry is different. Read this complete article in the online Digital Edition of The Link: https://issuu.com/ahlc/docs/thelink-issue22/12 The complete Digital Edition of The Link magazine is available online at issuu.com/ahlc [/fusion_separator]